The dreaded email follow-up from a product you recently started using…Everyone knows that feeling…”Thanks for the email but I’m too busy and I don’t need you to sell me when I’ve barely used your product”… Well, I normally have those feelings – but as I read through this email from Tori at HubSpot I changed… Read More The Makings of a Great Customer Success Email
Great article on new customer onboarding communication from the Highrise team which describes techniques they use, such as: Keeping email drip campaign content fresh, relevant and personal every day Creating a system to encourage direct replies to automated emails Using personalization like this: I can't believe this is real. This is the most incredible onboarding I've… Read More Welcoming Customers
…we often lose sight of the fact that we actually need to win over users and on board people successfully… Read More Customers don’t onboard
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